Wal-mart prevails once again.
I have never cared to know so much about Kmart and now I know why. Kmart is a horror show when it comes to technology, beign innovative, and keeping up with the times.
No wonder why the Kmart near my home went out of business when internet was just becoming a norm.
I think that the only good idea Kmart came up with was Bluelight.com and offering free internet to cutomers. It was proven effective when millions subscribed and they found that people purchased more items than on other sites. Of course, this went bad fast since they aquired Spinway, who was losing money. The idea and creativity was there, it was just not implemented properly.
All of this goes to show that a succesful company needs a vision and must be willing to change.
Success is all about real time data and utilizing available technology to improve business processes.
Monday, November 5, 2007
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